Elevate your grilling game with Firefly BBQ Black Magic Charcoal Beef Rub. Crafted with a unique blend of flavours, this rub brings out the best in your meats with its sweet, caramel undertones, subtle garlic and pepper notes, and a touch of mild chilli for a well-balanced flavour profile.

Activated charcoal adds a distinctive colour and takes your pit master skills to the next level, ensuring your brisket boasts the perfect bark and your steak boasts exceptional flavour and colour. Whether grilling, smoking, barbecuing, or air frying, Firefly BBQ Black Magic Charcoal Beef Rub guarantees delicious results every time.

While designed with beef in mind, this versatile rub isn't limited to just one type of meat. It works wonders with pork, lamb, and chicken, making it a must-have seasoning for any meat lover's kitchen. From burgers to briskets, steaks to chicken wings, this rub enhances the flavour of every dish it touches.